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SPECIAL INITIATIVES

Screen Australia often partners with other organisations or platforms on special initiatives. These initiatives leverage finance from third parties in order to grow the funding pool available to practitioners, or to otherwise advance storytelling activities and talent escalation.

CURRENT INITIATIVES

Audience Design Initiative

Screen Australia will present a pre-application information webinar for interested practitioners on this initiative. It will cover what audience design is and how to use it,  the difference between demographics and psychographics and include case studies. 

Following the webinar, Screen Australia will support intensive in person workshops for selected producers and/or key creative teams led by Audience specialist Síle Culley on audience design strategy for scripted and documentary feature films.