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Here are 12 tips for doing social media right.
Whether you have the budget for a publicist or not, you should understand how media relations work.
You know it’s bad luck to say good luck, right?
BAFTA-nominated director Jennifer Peedom, best known for capturing adventurers in extreme circumstances, explains how she made her new film and why she returned to the mountains.
This guide is aimed at beginner online creators who do not necessarily have the budget to hire external communication consultants.
Trying to create a communications strategy for something you’ve already made means all the opportunities from pre-production and the shoot have been missed.
There are various ways to measure the success of an online original, and the communications strategy should be geared to deliver that success.
There are a range of communication channels you could consider for your strategy.
The Federal Government is examining how to ensure audiences get to see local content and has called for submissions. Be afraid; be very afraid.
Many want the Producer Offset pushed up to 40% for all television that’s currently eligible. Who wouldn’t want government money if it’s on offer … ?
It’s only fair that Australian content rules are applied more evenly to more platforms; what happens to quotas is the big question.
Many want the Government to stop cutting Screen Australia funding but few ask what might happen if more money goes to production via other means.